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Speaking Engagement

2018 Association of National Advertisers (ANA)/Brand Activation Association (BAA) Marketing Law Conference

Wednesday, November 7th, 2018

Speaking Engagement

2018 Association of National Advertisers (ANA)/Brand Activation Association (BAA) Marketing Law Conference

Wednesday, November 7th, 2018

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Fish’s Elizabeth Brenckman (New York) and Ashlie Smith (Boston) will speak on the Copyright and Trademark in the New Economy panel at the 2018 Association of National Advertisers (ANA)/Brand Activation Association (BAA) Marketing Law Conference, November 7-9, in Chicago, IL. Panel details are below.

Fish is a proud supporter of this 3 day CLE accredited event where attendees will hear from over 170 speakers on false advertising issues, promotion and sweepstakes, social media marketing, the right of publicity, GDPR, and more.

Wednesday, November 7, 1:00 – 2:00PM CT
Copyright and Trademark in the New Economy

In the new economy, millennials and technology are the primary drivers of change. This breakout session will focus on several types of change that affect decision-making related to intellectual property issues in the advertising law field—including client expectations of pace of work, customer expectations of advertisements, new methods of advertising, creative ways to enforce intellectual property rights, corporate structure, and the use of advertising in litigation.

Speakers:

Elizabeth Brenckman, Principal, Fish & Richardson
Stuart Kauffman, Chief Marketing Counsel, Samsung
Craig Moore, Managing Counsel, Brand Marketing, Trademark & Copyright, Wells Fargo
Mark Odegard, Senior Director, Legal, Best Buy
Ashlie Smith, Associate, Fish & Richardson

For more information, click here.

2018 Association of National Advertisers (ANA)/Brand Activation Association (BAA) Marketing Law Conference
November 7-9, 2018
Chicago Marriott Downtown Magnificent Mile
540 North Michigan Ave., Chicago, IL